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Conference Day 1 - 14 August Conference Day 2 - 15 August Workshop - 16 August
Date: 16 August 2012
Venue: The Forum, Bryanston

Social Media in the Workplace 101

Facilitated by Paul Jacobson, Director: WebTechLaw

This practical workshop offers a general introduction to social media in the workplace, and will focus on how to develop and implement a social media policy.

This interactive session will guide delegates through the ‘dos and don’ts’ of establishing a social media policy. Paul will help delegates to understand the opportunities social media channels open up, but will also alert them to the potential risks. A well-thought out and implemented social media policy will function as a set of guidelines to help business to mitigate that risk.

Paul will show delegates how their business’ social media policy should focus on what employees can do and which best practices for social media should be followed, as opposed to only looking at the things employees can't or shouldn't do on social media.

This workshop will cover:

> An introduction to social media in the workplace
> An overview of the purpose of social media in the workplace
> The importance of respecting copyrights and fair use
> How to protect confidential and proprietary info
> How to manage and monitor what is being said about your company
> How to control how social media is used by your employees
> How to implement the social media policy
> Legal considerations that must be kept in mind

Paul Jacobson is's Director and a Web and Digital Media Lawyer who specialises in digital and social media related law at where he is a director.

Paul focuses on the intersect between the social Web and the law and has a firm grasp of and actively uses a number of social media platforms and tools.

He is particularly interested in open content licenses, privacy and protection of personal information, reputation management and freedom of expression on the Web.


Fees exclude VAT

Early bird fee R 1,250.00
Standard fee R 1,550.00
For further information contact Maggie Pienaar on (011) 807-3294 for more details.
Click here to register online
Conference Day 1 - 14 August Conference Day 2 - 15 August Workshop - 16 August


About our speakers
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Video Interview
ITWeb Events: The Social Media Summit 2012
ITWeb welcomes delegates and industry professionals to the Social Media Summit on 14-16 August at The Forum, Bryanston.

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Proudly endorsed by:
The Digital Media and Marketing Association (DMMA) , formerly the OPA, is an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry within South Africa.

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